Edition of 500
14,8 x 21 cm
Softcover + transparent book jacket
Produced by Galleria Giampaolo Abbondio
Designed by Davide&Golia
Simone Bergantini uses the ‘How To’ formula to help the less experienced user navigate what the artist calls a new visual exoticism. Bergantini has chosen the format of a manual as a tool to stimulate reflection on “how to do things” in a society that seems to have lost its bearings. As in coming of age novels, the work stresses the need for an evolution although is not made immediately clear who the protagonist is and to whom this process of matura- tion towards adulthood refers.